A TXT record, as the abbreviation indicates, is a record, which keeps info in human-readable form and not code. It could be created for a domain name or a subdomain for a variety of purposes. Search engines, for instance, have different ways of confirming you're the owner of a particular domain and one of them is by creating a TXT record with specific text which they provide and that you will need to use as the record value. The exact same verification method is employed by some analytics platforms that check the traffic to your sites as well. However, in this case the content of the record is going to be read by a robot, but it'll still be in human-readable form. A TXT record is furthermore used if you enable the so-called SPF protection for your e-mails so that you can prevent them from being forged. In cases like this, the record contains data showing that a given electronic message is sent from a dependable and authorized mail server. You can use a TXT record for any type of other information as well, such as your company details, for example.